The DADA Framework for Modernising Made-to-Measure (MMTM) Fashion System
Disrupt Attire through Design Art : The DADA Framework is a holistic approach to Modernising Made-to-Measure (MMTM) fashion system, addressing the limitations of the Ready-to-Wear (RTW) model. It integrates digital technologies for prototyping, repurposes textile waste, and fosters local collective action as core principles. By blending academic research with speculative methods, the framework bridges theory and practice, offering designers practical strategies to embed creative sustainability
and community-driven innovation into their workflows.